Services

From comprehensive strategic planning to Fractional CMO leadership, I provide the marketing expertise growing organizations need.

strategic marketing

Strategic Marketing Planning

Robust Marketing Roadmap that provides
clear tactics, timelines, and KPIs.
Ideal for startups and growing companies to move from reactive marketing to strategic marketing that results in conversions

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Fractional CMO Services & Parental Leave Coverage

Senior Marketing Leadership without the full-time hire. Strategic oversight, team mentorship and execution guidance for organizations scaling their Marketing team and business. Let me build the systems and infrastructure to ensure your team succeeds

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Marketing Operations & CRM Guidance

Ensure your tech stack is being utilized as a strategic asset. Expert guidance on marketing operations, Hubspot Optimization, automation, Marketing AI/AIO, and CRM team adoption strategies

Transform your marketing from reactive to strategic with comprehensive planning that drives measurable growth.

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“Working with Addie was exactly what we needed…”

“She brought clarity to a very complex marketing landscape and helped us see where our biggest opportunities really were. Addie didn’t just evaluate our current efforts - she gave us actionable insights paired with a thoughtful roadmap that we could implement immediately.

Her approach is strategic, collaborative, and rooted in real-world results. If you’re looking for a consultant who listens well, understands business goals, and knows how to translate strategy into clear next steps, I highly recommend Addie and SOAK Marketing.”

— April Poynter, Director of Business Growth & Engagement at Worthwhile